About me
I'm originally from Wisconsin and got my degree in Chemical Engineering from Michigan Tech. During college I started climbing and fell in love with the mountains. Two years after graduation I moved to Golden and then Lakewood to be near the mountains.
I met my beautiful wife Amy here who is a Colorado native and now our family enjoys the mountains together.
TekDry
I was working for an engineering company selling industrial control systems and enrolled in an executive MBA program while working. During that program I met my business partner, Adam Cookson, and during an Innovation class we had to come up with a business idea.
An undergraduate student dropped her phone in a toilet and couldn't afford to get a new one. We saw this as a huge global problem and set to work on it.
We developed a prototype that was able to rescue phones and then focused the business for the remainder of our classes. Shortly after school we received a patent and decided to quit our jobs. We eventually were able to sign a contract with Staples to host our technology and they're now putting it into 600 stores across the country.
Being on "Shark Tank"
We eventually learned that the hardest part about the business was getting the word out. No matter what we tried, we continued to struggle to get our message to stand out in a world where people are bombarded with ads. Eventually we submitted an eight minute video application and we received word that we were moving on to the next round and continued to advance until one day we were invited to the show.
The show was an amazing experience. It was extremely intense and it seemed like there were at least three people talking at any time for the whole meeting. Landing a deal with Mr. Wonderful was an incredible rush.
from Lakewood Sentinel - Latest Stories http://lakewoodsentinel.com/stories/My-Name-Is-Craig-Beinecke,238318
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